If anyone knows how to create a guaranteed It Bag, it’s Nicolas Ghesquière. The City Bag, which the current women’s creative director of Louis Vuitton designed for Balenciaga in 2000, remains strong.
His latest creation? The Louis Vuitton Biker Bag, which you’ve undoubtedly seen on Instagram as the campaign launched over the weekend.
For Louis Vuitton’s spring collection, Ghesquière explored the concept of “soft power.” You’ll have to look carefully to find the house’s signature monogram, as it’s used only on the inside of the bag — and that’s all that’s needed with 171 years of history behind it. Instead, you’ll find a much more subtle LV medallion placed on top of the front pocket flap.
Ghesquière himself is no stranger to the biker aesthetic and is often seen wearing black leather jackets. And while the influence was also strong on the spring runways, the look isn’t for everyone. But with nods to the classic silhouettes of Vuitton’s iconic Keepall and Speedy styles, the Louis Vuitton Biker is the perfect entry-level accessory that can be worn with ease.
Available in three sizes (MM, PM, and Nano) and a variety of classic shades, the Biker’s countless strap combinations allow it to be carried as a clutch, over the shoulder, as a crossbody, and more. Given the Speedy’s popularity among men, thanks in large part to Vuitton Men’s creative director Pharrell Williams, we predict that the Louis Vuitton Biker will also have strong crossover appeal.
Source: RobbReport. This content was created with the help of AI and reviewed by the editorial team.
